One of the most fascinating aspects of digital transformation in the modern enterprise space is that it's a constantly evolving concept. As such, new developments in this area of business strategy seem to surface on an almost everyday basis. If you plan to bring your organization through a successful transformation, it'll be critical to closely follow the latest developments in the field – and also to employ strategies that are in line with digital transformation's best practices.
Faster mobile broadband and Wi-Fi
It might not seem as if LTE and other 4G standards became the norm all that long ago, but nonetheless, it appears as if the telecom industry is already planning to move beyond it. According to Forbes contributor Daniel Newman, global 5G deployment will begin in earnest during 2020, and Wi-Fi 6 will likely become more widespread at the same time as its mobile-only counterpart.
There is already a reasonable amount of 5G network infrastructure in place, and Newman's article stated that carriers like AT&T, Verizon, Ericsson, Qualcomm, Huawei and Nokia all had major plans to dramatically expand it next year and beyond. Also, some Android smartphone manufacturers have begun selling phones capable of handling the intense bandwidth. But from a digital transformation perspective, the most remarkable telecom development may be the power of 5G and Wi-Fi 6 working in tandem – what Newman referred to as "the perfect end-to-end combination of ultra-fast connectivity for home and office."
The importance of constant experimentation
As exciting as new technologies may be, successful digital transformation isn't just about implementation – there must be tangible value added through the use of such tools. If there isn't, the transformation efforts won't ultimately be worth as much as they could be.
According to The Enterprisers Project, the best way to ensure success with any digital transformation initiative is to treat it as an ongoing experiment: Don't commit to new tech infrastructure or device deployments until your organization's IT experts have taken the time to test their efficacy in the context of day-to-day operations. This way, you can keep what works and discard what doesn't without overly impacting the company's bottom line. The source also noted that it's critical for all employees to be directly involved in this process, rather than it being the sole province of the IT department.
Building better relationships
Digital transformation should also extend to interactions with customers or clients, as Derek Hemphill, head of digital content for the London-based bank NatWest, explained in an interview with ZDNet.
"Digital is about creating a form of communication that boosts customer engagement and builds the brand," Hemphill told the news provider. "You have to understand your audience through your data."
There are many ways of accomplishing this: For example, Hemphill said that his firm had begun creating personalized videos for mortgage customers after they had completed all of the necessary paperwork for their transactions. This may not be feasible or appropriate for every company, but there are plenty of other options that similarly leverage cutting-edge digital methods, ranging from real-time interactions on social media to videoconferencing-based customer support.
Last but not least: Succeeding in a digital transformation initiative simply isn't possible without leadership from the right people in C-level tech positions – and YES Partners can guide you through the talent pool efficiently and help you find them. To see some of the roles we have already successfully placed, click here.
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