Setting up a great investor-executive relationship

The CEO at the head of a startup company may have to develop a strong professional relationship with the investors and VCs behind the business. In a practical sense, this can mean understanding what the business' goal is and how to achieve this through long-term strategies. Before this person is identified, executive search consultants can bring the right person within their reach.

An Entrepreneur article by Martin Zwilling recently looked at some of the factors that can influence a better financial projection of a startup's performance. For example, Zwilling writes that businesses can estimate funding expectations utilizing cash shortfalls. He also notes investor return as an important item to display to create more outside investor interest.

Marc Lederman, an investor himself, has his own opinion on the best qualities a startup CEO should have, based on what his own experience at an investment firm has taught him. He notes the particular between "tangible" executive attributes (work experience, education etc.) and the "intangible" qualities that are harder to measure.

"They are the more abstract concepts such as leadership skills, loyalty and ability, capacity to coach and to be coached, work ethic, and integrity," Lederman writes in an opinion piece for Philadelphia Magazine. "With no proven science or standard by which to measure such attributes, we utilize our networks to find people who know candidates or have worked with them in the past."

Create a stronger business and lay the groundwork for more improvements by using an executive search firm to locate the executive talent who will follow company rules and abide by the general strategy for growth.

Finding people is easy, but finding the RIGHT people is not. YES Partners helps companies FIND the right people – for all company functions, across many industries and globally.

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